What We're Up To — Video
June 26 2017 | by lycored
There’s strength in numbers.
We’ve all heard that “sharing is caring,” but to Patrick Sullivan, the phrase means something entirely unexpected. After being deeply inspired by our mission to #rethinkbeautiful and our love letter writing initiative to support it, Sullivan joined us once again, but this time in Vail, Colorado. Known for slipping inspirational notes into people’s pockets, backpacks, bike baskets, and more, our message about loving ourselves resonated just as strongly with him as his own belief in loving one another.
Thanks in part to his efforts, we sent out 2,861 letters from the Games. We set up letter writing stations throughout the event, including in Gear Town, Adventure Village, and at race finish lines to give participants the chance to capture the moment. Our entire team had a blast at the games, and we’re grateful for all the hard work they put into helping others feel beautiful. Check out our video of Patrick in action, and write your own digital letter here.