Lycored’s Lumenato to be deemed a Novel Food by the EFSA
The carotenoid-rich nutraceutical has been proven to support skin health by protecting it from UV exposure and collagen degradation
Spreading the colors of wellness across the web.
The internet is full of busy imagery and tired messaging.
Jan 28, 2016
The internet is full of busy imagery and tired messaging. So to truly start fresh in 2016, we launched a refreshingly simple ad campaign (featured on New Hope’s website) and a beautiful digital garden to share the nutritional (and mood-enhancing) properties of our star nutrients and the colorful fruits and veggies they come from. Get a taste of our rainbow here.
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Lumenato™ Receives EFSA Approval, Expanding Market Availability
The FDA and HHS formalizes plans to phase out synthetic colors
On April 22nd, the FDA announced in a press release its intention to phase out petroleum-based synthetic dyes in food, beyond Red 3. While industry actors seem to be divided...
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