Natural Food Colors

Making food (and beverages) look as good as they taste.

Overview

Food colorants from natural sources

When it comes to food, presentation is key. Because visual perception leads to product choice and purchase, it’s incredibly important to make food look as delicious as it tastes. That’s why we’ve harnessed nature’s rainbow to fill our dynamic Colorant Collection with rich, beautiful hues that put the perfect finishing touch on your customers’ favorite foods.

Using a number of proprietary technologies, we’ve built our colorant family from lycopene sourced from tomatoes and beta-carotene derived from blakeslea trispora. In doing so, we’ve ensured that our brilliant yellows, oranges, pinks, and reds are certified kosher and halal, vegetarian friendly, non-GMO, and heat, light, and pH stable.


Offerings

Meet our family

We’re always working to expand our family of products. Check back frequently to see what’s new.

SteadfastScarlet™ A

Hue Value

40 – 45

Star Performance Area

Cloudy beverages, Surimi seafood coatings

Additional Key Applications

Fruit based beverages

ResilientRed™ A

Hue Value

24 – 29

Star Performance Area

Gummy confectioneries

Additional Key Applications

Cloudy beverages, Fruit based beverages, Surimi seafood coatings, Fruit bases/preparations, Ice creams, Yogurts, Yogurt drinks

ResilientRed™ C

Hue Value

33 – 37

Star Performance Area

Pan coated confectioneries

Additional Key Applications

Cloudy beverages, Fruit based beverages

ResoluteRuby™ A

Hue Value

18 – 24

Star Performance Area

UHT treated dairy drinks

Additional Key Applications

UHT processed products, Fruit bases/preparations, Ice creams, Sauces, Sausages

ConstantCrimson™ A

Hue Value

9 – 15

Star Performance Area

UHT treated dairy drinks

Additional Key Applications

UHT processed products, Fruit bases/preparations, Ice creams, Sauces, Sausages

ConstantCrimson™ B

Hue Value

16 – 22

Star Performance Area

UHT treated dairy drinks, Surimi seafood coatings

Additional Key Applications

Cloudy beverages, Fruit based beverages, Gummy confectioneries, Hard-boiled candies

ConstantCrimson™ C

Hue Value

16 – 22

Star Performance Area

Fruit bases/preparations

Additional Key Applications

Ice creams, Yogurts, Yogurt drinks

OrangeOvation™ A

Hue Value

32.5 – 40

Star Performance Area

Surimi seafood coatings

Additional Key Applications

Fruit bases/preparations, Cheeses, Gummy confectioneries, Yogurts, Yogurt drinks, Hard-boiled candies

OrangeOvation™ B

Hue Value

29 – 38

Star Performance Area

Cloudy beverages

Additional Key Applications

Fruit bases/preparations, Surimi seafood coatings, Fruit based beverages

OrangeOvation™ C Clear

Hue Value

58 – 68

Star Performance Area

Energy beverages, Gummy confectioneries, Hard-boiled candies

Additional Key Applications

Beverages, Gummy confectioneries

OrangeOvation™ D

Hue Value

32.5 – 40

Star Performance Area

Tablet coatings

Additional Key Applications

Pan coated confectioneries

GoldHold™ A Dry

Hue Value

66 – 70

Star Performance Area

Tablet coatings, Bakery creams

Additional Key Applications

Pan coated confectioneries, Dry mixes

GoldHold™ B

Hue Value

71 – 75

Star Performance Area

Hard colored cheeses

StellarYellow™ A

Hue Value

75 – 79

Star Performance Area

Cloudy beverages

Additional Key Applications

Fruit bases/preparations, Surimi seafood coatings, UHT treated dairy milks, Hard-boiled candies, Gummy confectioneries

StellarYellow™ C Clear

Hue Value

80 – 84

Star Performance Area

Clear beverages

Additional Key Applications

Fruit bases/preparations, Hard-boiled candies, Gummy confectioneries

We made a bold impression.

All of our products are put through rigorous stress testing to ensure that they deliver what they promise. Our colorants are subjected to harsh processing and various storage conditions to guarantee their stability. We’ve also researched consumer impressions and reactions to qualify how our colorants are perceived when used in particular applications. Watch our video to see the results of our study.

Research & Downloads

Our color theories have been tested.

We’ve never been afraid of a challenge, and staying ahead of consumer trends in order to provide the best food and beverage solutions is a test we’ve risen to time and again. Our research into consumer behavior has yielded interesting insights that we’ve used to continue to improve our coloration offerings and tailor them to specific applications.

True Colors.

Learn more about our research into consumer preference for natural colors in dairy products and what it means for that category.

Resolute Reds That Endure.

Discover our range of natural reds and see how they perform better than artificial colors under UHT processing conditions.

We’re here for you.

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