What do skincare consumers want?

First we presented respondents with a list of eight possible skincare goals (a healthy glow, natural appearance, radiance, smooth texture, youthful appearance, even complexion, reduced redness and overall / holistic wellness). They were asked to choose the five they most wanted to achieve in their own skincare regimes and to rank them in order of … Continued

A healthy glow: The new ‘end goal’ for consumers

A “healthy glow” is an increasingly sought-after goal for users of skincare products, both topical and ingestible. Its importance is clear from much consumer-facing beauty writing. According to Vogue in 2019, “A radiant, glowing complexion has surpassed the perfect cat-eye flick or flawlessly-applied red lip as the end goal of many of our beauty routines.”17 … Continued

Spreading joyful moments

Good in Bloom is our way of celebrating the earth gifts and creating shared moments of mindfulness and joyful connection through nature—and it’s taken us all over the world. But instead of looking outside for Earth Day 2022, we took a new approach by encouraging people to look within by reimagining the humble springtime puddle. … Continued

What do skincare consumers want?

First we presented respondents with a list of eight possible skincare goals (a healthy glow, natural appearance, radiance, smooth texture, youthful appearance, even complexion, reduced redness and overall / holistic wellness). They were asked to choose the five they most wanted to achieve in their own skincare regimes and to rank them in order of … Continued

The heart has no limits

We’ve always known that positivity and celebrating the good things in our lives isn’t just something that effects our mindset—there’s also real science to back up how happiness benefits our physical health. So this past week, we teamed up with the New York Hall of Science and got visitors to our Science of Positivity exhibit … Continued

innovation in the skincare supplement market

Nutrition Business Journal identified beauty-from-within as a top dietary supplement product trend for 2019 and predicted that the category could be worth more than $1 billion by 2020. A focus on skin wellness via supplements was also a consistent theme in consumerfacing articles on key skincare trends for 2019, with one remarking that ingestible beauty supplements … Continued